Respondent profiles
Know who is answering before they answer.
Every respondent we field carries a verified business profile: company, role, authority, technology and buying involvement. Here are anonymised examples of the detail we hold and use.
Profile depth
Five layers of detail on every profile
Attribute counts per area on a typical verified profile. Illustrative.
Firmographics
14 attributes
Role and authority
11 attributes
Technology stack
38 attributes
Buying involvement
16 attributes
Verification signals
12 attributes
Attributes held per area
Anonymised examples
Example respondent profiles
No names, employers or contact details. Open a profile to see the full record.
RESPONDENT RR 0412
VP Infrastructure
Manufacturing · 5,000+ employees · Midwest
Owns infrastructure strategy for a multi plant manufacturer moving workloads to hybrid cloud.
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RESPONDENT RR 1087
Head of Data Science
Financial services · 1,000 to 4,999 employees · Northeast
Leads model development for a regional bank and controls the AI platform budget.
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RESPONDENT RR 2290
CISO
Healthcare · 5,000+ employees · South
Board reporting security leader for a hospital network with final say on security spend.
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RESPONDENT RR 3315
Director of Enterprise Applications
Retail · 1,000 to 4,999 employees · West
Runs the ERP estate for a national retailer midway through a cloud ERP evaluation.
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RESPONDENT RR 4021
CFO
Professional services · 250 to 999 employees · Northeast
Signs off finance software for a mid market firm and is evaluating AI forecasting.
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RESPONDENT RR 5177
IT Director
Education · 1,000 to 4,999 employees · Midwest
Generalist IT leader at a university system with broad purchase authority.
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RESPONDENT RR 6034
Chief Data Officer
Insurance · 5,000+ employees · South
Enterprise data executive at a large insurer funding agentic AI pilots in claims.
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RESPONDENT RR 7208
Cloud Platform Manager
Software and SaaS · 250 to 999 employees · West
Hands on platform owner who shortlists cloud tooling for a growing SaaS company.
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RESPONDENT RR 8146
Security Operations Director
Energy and utilities · 1,000 to 4,999 employees · South
Runs the security operations centre for a utility protecting plant and grid systems.
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Coverage
Where our profiled respondents sit
Share of profiled US respondents. Illustrative.
By industry (%)
By company size (%)
By seniority (%)
By US region (%)
FAQ
Frequently asked questions
Short answers to the questions research teams ask us most.
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